"The Orlando Museum of Art Guide App (My OMA Guide) is the perfect companion tool for museum patrons to immerse themselves in artwork on display at the museum” said Museum Director, Glen Gentele. The mobile app pairs with iBeacon (Bluetooth LE) devices to alert users when they’ve come within range of a particular art piece or exhibit. Carlos Carbonell, CEO of Echo Interaction Group, added that “Echo’s partnership with the museum signifies the commitment OMA has to technology and innovation. No other museum in the region has integrated mobile applications and iBeacon devices throughout their facilities. As champions of the local art scene, the tech industry and our city, we are elated that our partnership with the Museum can make this first-of-its-kind app happen.”
Once the app has detected a beacon device, the app delivers additional information about the artwork and the artist through video, text, photos and more. Users benefit from being able to use the app as a walking tour guide while also being able to discover information before and after they leave the museum. The app also features push notifications which allow OMA to quickly alert users of information about the museum and specials.